Over time, bargains often come with narrow conception, low quality and lack of utility. When the low-end segment also competes harshly, the investor of the project is the first to break the concept.
Attending a launching ceremony at the Saigonhomes project priced at only VND880 million / unit, home buyers are not “dazzled” because of the red reservation table. Red, ie two or more deals for the same apartment. Most of Saigonhomes apartments are being sold in the first phase.
The project is located in front of Huong Lo 2 (40m extension plan), Binh Tan District. Not only surprised by the price that Saigonhomes is also considered a new symbol in the high-end segment of the area with many facilities such as: Coopmart Supermarket; Fahasha Bookstore; Commercial center; Café Terrace; Pool; BBQ area; Vietish bilingual kindergarten; 2 car garage more than 8.000sqm …
Explaining the heat of Saigonhomes, the real estate industry said that this project meets the needs of the majority of customers, when the supply of apartments under VND1 billion is scarce. Not only that, Saigonhomes also convergence advantages in terms of equipment, high-grade interior and full facilities in the area.
The investment trend of high standard, with the apartment price of less than VND1 billion, not only Saigonhomes, but the trend in many areas. In particular, Calla Garden (South Saigon), Roxana Plaza (North Saigon) … The general point of these projects is the complete synchronization, handover complete with many high-end brands, not inferior. projects in the center.
According to Tran Thi Cam Tu, General Director of Eximrs Real Estate Services JSC, projects must target real demand. The focus of these projects is often young people, stable income, want to enjoy comfortable life. The reason they bought the apartment can be because they are used to living in this area or not enough to buy luxury apartments in the center.
“Land funds are a prerequisite.” For businesses with a land bank near the center, affordable housing is just as affordable. ” Ms.Tu said.
On the same point, Tran Van Dung, Director of Truong Phat Real Estate Company, said that with low price apartments, investors must have certain advantages in terms of land fund, long-term vision and acceptable amplitude. low profit to share with customers limited financial. On the other hand, the owner must show credibility, professionalism from the beginning,
According to Mr. Ngo Quang Phuc, Deputy General Director of Him Lam Land, in order to have good price apartments to buyers, investors will have to choose the location close to the center, easy to connect instead of the center to reduce money. land price structure. On the other hand, the area of the apartment is also small with smart design, making optimal use of all space.
“Making low-cost housing depends on the heart of the investor.” The more investment in the utility and quality of an apartment means the less profitable the business is, but projects with high liquidity and less risk. “In a tough market, businesses must pioneer their money ideas to compete,” Mr.Phuc said.
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